Mithilfe von nutzerzentrierten Gestaltungsmethoden haben die Studierenden einen ganzheitlichen Gestaltungsprozess, von der Problemdefinition bis hin zum Prototyp, durchlaufen.
Projektthema
User Research, Konzept, Entwürfe und Prototyp für eine Benutzer- und erlebniszentrierte Software unter Berücksichtigung eines vorgegeben Themengebiet wie z.B. Gesundheit, Organisation, Produktivität, etc. und unter Einbezug von nutzerzentrierten Gestaltungsmethoden.
Inhalt des Faches
Die Studierenden erlangen methodische und analytische Fähigkeiten für die konzeptionelle Entwicklung und Gestaltung nutzerzentrierter Software. Mithilfe von Methoden zur Nutzerforschung wie z.B. User Journeys, Experten- und Konsumentenbefragungen oder Stakeholdermaps, werden Anforderungen für die spätere Software analysiert und divergente Nutzergruppen definiert. Durch die Anwendung von Designmethoden wird ein iterativer Gestaltungsprozess durchlaufen. Während des Prozesses wird unter Zunahme von unterschiedlich ausgearbeiteten Prototypen die Interaktionskonzepte auf Benutzbarkeit und Usability getestet.
Everyone might have experienced delays in train and get sick of the long waiting periods . When there is a delay, most people feel they are wasting their time now. To solve this problem, we came up with a service how travelers can use their time efficiently and enjoy.
By creating an elevator pitch we tried to break down our main aspects of the app idea in a brief and memorable description, containing the main essence of our idea as well as explaining in what way the app would be beneficial to potential users.
„For all train travelers, who are often affected by long delays and eternal waiting periods we want to offer an app with the goal to make waiting periods feel less like a waste of time and make them enjoy it. So far there isn’t a solution for this specific problem. Our solution gives the user special offers like coupons and recommends activities at and around the train station.“
Users can check their schedule following categories: previous, current, upcoming. It changes based on real-time. If there is a delay, the schedule screen immediately changes, and users can find out what’s the changes and go directly to the Coupon sections.
The Coupon section is the leading part of our app. We offer the user coupons from the train stations where they are at the moment. Those offers are different discounts, which we put in different categories. Depending on the delay, the user will get the equivalent amount of Coupon Points. Coupon Points are no valid currency for payment, they are solely for the distribution of the coupons. There are three stages of delays and therefore the categories of coupons.
To strengthen the entertainment aspect we wanted to add illustrations to our design. To avoid an overload of elements, we only use illustrations for the screens, where the user gets an instructions
or explanations of a specific feature. We designed two characters to create a personal feeling.
To be up to date there is a separate notification section in the app. Those notifications are categorized in the sections we have: schedule, coupons, map and others. These notifications can be about delays, new coupons and more.
Through the profile, where you can personalize your own account and adjust personal data, you can also access the rewards section where you can take a look at your tasks, which are little achievements that you fulfill over time (e.g. having survived ten hours of waiting time). These small achievements help the user to stay motivated using the app since after fulfilling enough tasks you will be getting a reward in form of a discount on your next train ticket.
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