Semantic effect and material driven design
In the first part of the project, a material concept is to be developed based on a selected association term.
The second part deals with the design method ‘Material Driven Design’.
As part of the course, students first analyze the sensory perception, functional properties, and semantic dimensions of meaning of a material. Building on this, an association term (e.g., sporty, artificial, or playful) is drawn from a defined pool of terms and systematically related to the material.
From this connection, students develop a material concept whose intended effect corresponds to the respective associative term. In addition to examining the semantic effect of materials, students use this as a basis to design a product according to the principle of material-driven design. The application, function, and design of the product are consistently derived from the specific properties of the material.
After a lot of research and several experiments in our assigned Animal Based material category, we found fish skin, which we then turned into fish leather. It was important to us to use an animal waste material. We got the fish skin as waste from fish sellers, helping to make sure that the whole fish is used. By folding the material and adding carefully placed seams, we created an aggressive look while also changing its material properties.
Fish leather is stronger and more tear-resistant than normal leather, but it is also very thin, almost transparent. It is naturally water-repellent as well.The folds make the material stiffer, and small slits under the folds allow air to pass through, making it breathable without reducing its water-repellent function. Because of these material properties, we decided to use fish leather for a rain jacket. The jacket is water-repellent, breathable, and sustainable.